| Project title: |
Internet marketing for entrepreneurs in rural areas |
| MEASURE: |
Leader |
| Measure name: |
Leader measure |
| Theme: |
entrepreneurship |
| Keywords: |
marketing |
| Start year: |
2009 |
| Local action group: |
LAG Development Center |
| Name of the beneficiary: |
NGO Local Development Support Structure |
| Homepage: |
http://www.InternetiturundusLeader.ee |
| Sum of support: |
9 160 EUR |
| Backround of the project: |
NGO Local Development Support Structure developed a special training programme to raise competitiveness for rural areas entrepreneurs and for their organisations.
Actioning area: Tapa, Ambla, Kadrina, Vihula ja Kuusalu parish and Loksa city. |
| Objectives of the project: |
To raise rural entrepreneurs acknowledge and skills about internet marketing. |
| Main activities: |
A seminar about necessity of internet marketing and trainings about internet marketing and creating a home-page. Organising home-page and internet marketing training for small entrepreneurs. Compiling a rapport about current situation of their home-page and internet marketing. The seminar participants made many proposals to entrepreneurs of their area about how to develop common-actioning in internet. |
| Output and results indicators: |
The actioning area of Development centre contains about 1000 small entrepreneurships. About 10% of them received benefit from it and there is a need for a follow-up training. |
| Experiences/lessons learned: |
You need to pick the right season and plenty of time to carry out a training. Marketing in Internet is a new sphere. Active entrepreneurs were very interested on current theme. |
| Additional information about the project: |
2011-01-26 - Presentation: http://www.maainfo.ee/public/files/05_EE_Internet_Marketing-2011-01-26.pdf
2010-07-21 - Presentation in Leader action groups Summer Seminar: http://www.maainfo.ee/public/files/Microsoft%20PowerPoint%20-%20Internetiturunduse%20ja%20kodulehe%20koolitusprojekt.pdf
Extract from Leader Summerseminar print about the exapmle July 2010 - http://www.maainfo.ee/public/files/2010.07.21_Leader_suveseminar_naide_internetiturundus_Info_bukletis.pdf
Article in Estonian newspaper "Virumaa teataja", 11.03.2010 - http://maainfo.ee/index.php?article_id=160&page=3452&action=article&
Newspaper "Leader Information nr.7 (Development Centre)", 26.07.2010: http://maainfo.ee/index.php?article_id=691&page=3452&action=article& |
| Contact person : |
Merlis Jusupov |
| County: |
Lääne-Viru county |
| Project inserted into database: |
2010-08-27 |
Estonian National CAP Network 
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